Simon Fraser University (SFU) engaged EDG to develop a comprehensive wayfinding strategy and new interior signage program for its campuses.

I joined this project at the start of my time with the company and have remained actively involved throughout its development and ongoing implementation. My role included redesigning and updating outdated signage, ensuring consistency across various campus zones, and aligning new designs with SFU’s brand standards.

I also contributed to the creation of a robust signage system, developing a detailed set of interior and exterior sign standards. These guidelines were designed to support long-term scalability, providing the university with a clear framework for implementing and updating signage in the future across its expanding facilities.